Bio & Others
Place of Residence
Ernest’s commercial career has jumped to the next level internationally thanks to his “There Will Be Haters” campaign for Adidas, which has turned into a truly viral phenomenon. Before that, he had worked for clients such as Haribo, Peugeot, Boursurama Banque or Loto, and had directed music videos for Citizens and La Bien Querida. But his real presentation to the world was “Ibizious”, a fake ad for a fake energy drink that was seen around the planet.
Ernest Desumbila’s past as graphic designer is essential to understand and define his audiovisual pieces. Ernest prepares his works obsessively, with a meticulously drawn pre-conception, planned to the last details. He is, on top of that, a whirlwind of responsibility, motivation and energy.
Recently, has co-founded the new production house SAUVAGE.tv so nothing’s going to stop him.